Innovation Center

Helping you create the best finished goods

Our global team of 575 technical advisors is at your service to help you further develop skills in bakery, patisserie and chocolate making. They share their professional know-how and develop new recipes or product concepts together with you to enable you to create some of the world’s best finished goods.

In our network of 88 Innovation Centers with the very latest equipment, we can provide you inspiration, benchmark your products against competitors and organize tasting session to allow you to select the best ingredients.

Innovation for everyone

With a global team of more than 463 technical advisors, our network of 81 Innovation Centers are committed to supporting customers on both a local and regional level, providing them with access to the very latest industry equipment, expertise and training, as well as in-depth research into international trends.

We limit our focus to three core disciplines - bakery, patisserie and chocolate-making – but offer our services to all our customers, no matter how big or small. From artisans to industrial manufacturers, and from quick-service restaurants to large supermarkets, each and every one of our customers is welcome.

It's your innovation Center

We focus on three core disciplines - bakery, patisserie and chocolate-making – and offer our services to all our customers, no matter how big or small. From artisans to industrial manufacturers, and from quick-service restaurants to large supermarkets, each and every one of our customers is welcome.

And if you are living too far away from one of our Innovation Centers or if you need guidance at night or during the week-ends, you can even get support in our Virtual Innovation Center. There, our virtual advisor can help you 24/7 with challenges you encounter when creating finished goods.

What's in it for you?

Technical seminars and product development

Technical seminars and product development

 
Specialist training to improve a current product range, develop new recipes, or benchmark a products against competitors. Taste, freshness, texture, ingredient interaction, nutrition and food pairing – training, expert advice, and technical seminars on every aspect of product development.

Category Management

 
Realistic profitability targets can be analysed and set for all product categories, and together we can work out strategies for meeting those targets.
Category Management
Product profiling

Product profiling

 
What are the most important characteristics of each of your products? Is it texture? Is it taste? At our Innovation Centers, we will work towards the taste best suited to your audience by first concentrating on working out your product’s unique characteristics. The products of a variety of manufacturers will then be ranked to find out why some products score better than others. Finally, tailor-made solutions can be developed that will enable to create products that appeal directly to your target market.

We're close to you

If you want to discover new ways to further boost your business or if you are interested in visiting our state-of-the-art facilities, please contact us or visit our Virtual Innovation Center.

Industrial Patisserie Competence Center

The IPCC offers industrial patissiers a fully-equipped test centre dedicated to technological innovation and process optimisation.